Abstract
This paper describes the public archaeology approach and placemaking experiment at the Etruscan and Roman site of Podere Cannicci in Tuscany (Italy), drawing from the previous experience at three other archaeological sites along the Tyrrhenian coast. After three years of excavations at the IMPERO Project (Interconnected Mobility of People and Economy along the River Ombrone), the team has begun a side project to develop new strategies for communicating the results of the research. These include, but are not limited to, an app which displays augmented reality and 3D reconstructions of both the site and the material culture. The project uses digital narratives to engage local communities and scholars in the interpretation and reconstruction of ancient landscapes along with the middle valley of the Ombrone river. This approach also has the potential to support and sustain local tourism, providing an original experience for visitors. Moreover, the solution allows people from all over the world to be connected with the ongoing research and its results, as everything will be published on a dedicated website.
Highlights
The world of cultural heritage is changing rapidly, and new approaches for its sustainability are needed to face the challenges that the 21st century is presenting to our communities nowadays
Digital archaeology represents one of the many approaches to engage with wider audiences and to make our narratives be accessible to the most. 3D models and reconstructions, as well as the extensive use of virtual and augmented reality play a crucial role in our 21st century approach to monuments, archaeological sites and research and global tourism [4,5,6,7]
It is under this lens that our IMPERO project (Interconnected Mobility of People and Economy along the River Ombrone) in south Tuscany, Italy has begun to employ a strategy of placemaking, as we shall see in the paragraphs
Summary
The world of cultural heritage is changing rapidly, and new approaches for its sustainability are needed to face the challenges that the 21st century is presenting to our communities nowadays. 3D models and reconstructions, as well as the extensive use of virtual and augmented reality play a crucial role in our 21st century approach to monuments, archaeological sites and research and global tourism [4,5,6,7]. It is under this lens that our IMPERO project (Interconnected Mobility of People and Economy along the River Ombrone) in south Tuscany, Italy has begun to employ a strategy of placemaking, as we shall see in the paragraphs. Each autumn has allowed the development of new and unexpected directions in an attempt to achieve the development of innovative approaches in the management and transmission of cultural heritage
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