Abstract

This article explores the challenges in data privacy within the big data era with specific focus on differential privacy of social media data and its geospatial realization within a Cloud-based research environment. By using differential privacy method, this paper achieves the distortion of the data by adding noise to protect data privacy. Furthermore, this article presents the IDP k-means Aggregation Optimizing Method to decrease the overlap and superposition of massive data visualization. Finally this paper combines IDP k-means Aggregation Optimizing Method with differential privacy method to protect data privacy. The outcome of this research is a set of underpinning formal models of differential privacy that reflect the geospatial tools challenges faced with location-based information, and the implementation of a suite of Cloud-based tools illustrating how these tools support an extensive range of data privacy demands.

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