Abstract

As one of the most developed countries in the world in basketball, the United States. The NBA is the most successful professional basketball league, and the NCAA is also worth studying. This paper mainly analyzes and compares the integration system of basketball sports and education in China and the United States from the perspectives of athlete education concepts, enrollment mechanisms, and the impact of university basketball competitions. By contrast, firstly, there are significant differences in the educational philosophy of student athletes between China and the United States. In China, student athletes are often not valued, while in the United States, the situation is exactly the opposite. Secondly, CUBA should follow the recruitment mechanism of NCAA and establish a specialized athlete recruitment system. This can further promote the development of integrated physical education. Finally, in order to expand the influence of the league, it should be further market-oriented and commercialized, and increase its promotional efforts to make the league prominent enough in the community, in order to establish a rich fan base.

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