Abstract
Global market shows gaint needs of traditional Chinese medicine (TCM) today. Switzerland is the pioneer and has a wide TCM market. The paper anaylses the local diseases, TCM therapies, the difficulties of MediQi TCM clinic and certificates of TCM clinics in Switzerland, in order to get a general image of TCM situation of Swtierzland today. It coucluds that TCM is well accepted in Switzerland and has marketing needs and the better way to push TCM service trade is to respect local economic regulation and cultural capability. Key words: Swiss; Traditional Chinese medicine; MediQi traditional Chinese medicine Clinic; Difficulties; Challenges
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