Development research of cultural tourism of in Euro-region 'Danube, Kris, Mures, Tisa'

Abstract

Observed in broader sense, cultural tourism should present values, i.e attractive components of cultural heritage of Vojvodina as a constituent part of Euro-region 'Danube-Kris-Moris-Tisa'. The members of the regional cooperation are Vojvodina together with counties Arad, Timis, Hunedoara Karas-Severin (Romania), Bac-Kiskun, Bekes, Tsongrad, Jas-Nadkun- Solnok. Every cultural value on the level of tourist attractiveness demands not only an expert and scientific presentation, but also permanent activity on its protection (conservation and restoration). The result of the activity is higher level of attractiveness and exclusiveness of the tourist product and higher competition of the offer. It is necessary to include selective forms of tourism which comply with the need for protection and preservation of the tourist values, i.e. to develop tourism in the area depressively, with low concentration of people and objects. In the area with important cultural values tourism should be directed quantitatively to control the types and capacities of objects, network of infrastructure and superstructure systems frequency and directions of visits. Tourist value of preserved cultural values is immense. It is primarily based on autochthonous and exclusive quality of certain motifs, which are unique for this area. Its tourist presentation is unsatisfactory, unattractive, and inapplicable at the tourist market and it lacks in creative contemporary marketing devices with accompanying propaganda and information activity and powerful penetration into fastidious tourist market. The basic goal of the research is to select objects, phenomena, and processes which have necessary predisposition for selective cultural tourism, which is naturally based on the principles of sustainable development.