Abstract

Tourism is an economic or income generating engine for economic development in a country, without exception in Indonesia. However, in fact the development of tourism industry has not been optimally done. The tourism industry should be developed by every country for eight main reasons: (1) Tourism as a trigger factor for national and international economic development. (2) The trigger of prosperity through the development of communication, transportation, accommodation, other services. (3) Special attention to cultural preservation, social values for economic value. (4) Equity of welfare caused by the consumption of tourists in a destination. (5) Foreign exchange earner. (6) The trigger of international trade. (7) Triggers the growth and development of professional education institutions and special institutions that form the soul of hospitality that is reliable and polite, and (8) market share for local products so that the variety of products continues to grow, along with the socio-economic dynamics in the area of a destination. Kabupaten Ngawi has huge tourism potential, one of which is in Ngrambe Sub-district. Potential tours include: Waterfall Bride, Waterfall Suwono, Omah Watu, rambutan garden, durian garden, rambutan garden, guava garden, salak garden, owl breeding, pagupon-pagupon. Nevertheless the great tourism potential has not been developed and managed optimally. The problems related to the tourism industry in Ngawi Regency are as follows. (1) There are many potential natural tourism objects, but not yet managed properly. (2) No well developed tourism program (3) Productivity and community welfare is relatively low. The above problems can be solved by the following methods. (1) Revitalization Program of Nature Tourism Object. (2) Natural Tourism Development Program. (3) Community Empowerment Program Around Object Nature Tourism.

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