Development of the Gender Personality Scale

Abstract

The purpose of this study was to develop a scale of gender personality and to confirm its reliability and validity. The scale consisted of the items concerned with masculinity, femininity, and female sex appeal, and these items were described in terms of behavioral tendencies and beliefs, instead of the character trait adjectives. The scale was administrated to 117 male and 117 female students. Questions about gender-role behavior and feminism-orientedness were also asked in order toexamine the construct validity of the scale. First, the results confirmed the reliability of the scale. Second, the results confirmed the validity of the scale, because (a) the average of men's masculinity scores is higher than the average of women's masculinity scores, and the average of women's femininity scores is higherthan the average of men's femininity scores, (b) as to women, female sex appeal is positively related to both masculinity and femininity, and (c) as to women, feminism-orientedness is positively related to masculinity and is negatively related to femininity.