Abstract

The article examines the specifics of the development of Telegram-channels in Russian regions as a whole, which is possible since in small towns they evolve in approximately the same way. However, the main focus of the study is the Republic of Mordovia. The outcomes include the presentation of specificity and characteristics of Telegram-channels, the definition of a news Telegram-channel. Based on the results of analysis, the author not only describes the advantages of these media in the regions but also the typical mistakes of the content creators. Despite the increasing number of channels, there is no reason to predict a massive growth of users due to Telegram’s orientation towards elitism and respectability of the target audience. The author also finds out that public attention is attracted more by texts belonging to the style of gonzo journalism and thrash writing than neutral ones.

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