Abstract
The subject of the research is the theoretical and practical aspects of the development of social entrepreneurship in the context of the concept of social responsibility. The purpose of the work is to determine the essential features and factors of the development of social entrepreneurship in the context of the concept of social responsibility for using the opportunities and resources of large business to support it. The methodological basis of the article is the main theoretical and methodological provisions of economic science, regulatory and legislative acts of Ukraine, works of leading foreign and domestic scientists on economics, marketing and management of social enterprises and social responsibility of business. Results of work. The essence, signs and directions of development of social entrepreneurship in Ukraine are determined. Revealed insufficient rates and scope of its distribution. The forms of participation of large business in its support in the context of social responsibility are substantiated. The field of application of results. The results can be used by enterprises united by territorial communities, regional and state authorities, non-governmental organizations. Conclusions. It is determined that social enterprises form a special sector of entrepreneurial activity, being created with the aim of solving social problems. They are becoming more widespread and can rely not only on their own resources and the capabilities of their members. It is substantiated that this can be a large and long-term support of a large business in the form of startups, outsourcing, and the like.
Highlights
INFORMATION ABOUT THE AUTHORS Zalizniuk Victoria, Doctor of Science in Public Administration, Professor of the Department of World Economy, Kyiv National University of Trade and Economics
Starting from the 70s of the last century, the concept of social responsibility (JI) began to be actively introduced into the theory and practice of entrepreneurial activity. It means a responsible attitude of any business entity to its products, partners, consumers, resources, environment, as well as voluntary financial assistance and other participation in solving certain socially significant problems
It is most often used by relatively large business entities and is called corporate
Summary
Investytsiinyi klimat Ukrainy ta shliakhy yoho polipshennia [Investment climate of Ukraine and ways to improve it]. 7. Shchelkunov, V., Bondarenko, V., Karakai, Yu., Hramotniev, V., Matvieiev, V. ДАНІ ПРО АВТОРІВ Залізнюк Вікторія Петрівна, доктор наук з державного управління, професор кафедри світової економіки Київського національного торгово-економічного університету orcid.org/0000-0002-7014-0207. Щелкунов Володимир Ігорович, доктор наук з економіки, Президент національного комітету Міжнародної торгової палати. ДАННЫЕ ОБ АВТОРАХ Зализнюк Виктория Петровна, доктор наук по государственному управлению, профессор кафедры мировой экономики. Щелкунов Владимир Игоревич, доктор наук по экономике, Президент национального комитета Международной торговой палаты. INFORMATION ABOUT THE AUTHORS Zalizniuk Victoria, Doctor of Science in Public Administration, Professor of the Department of World Economy, Kyiv National University of Trade and Economics. Shchelkunov Volodymyr, Doctor of Economics, President of the National Committee of the International Chamber of Commerce
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