Abstract

ABSTRACT This paper examines the role of street-level managers in the development of hybrid professionalism. Based on a longitudinal analysis of an organizational reform, we highlight the work of street-level managers in promoting a hybrid ‘social work-like’ professionalism to reconcile social work professionalism with managerial bureaucracy. We highlight four managerial activities – organizational design, discursive reconstruction, R&D project mobilization and legitimization in reform documents – and connect these to enabling and constraining conditions in the reform. Overall, we found that the development of hybrid professionalism is contingent on enabling reform conditions providing material and discursive resources that proactive managers can employ to transform professionalism.

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