Development of Guidelines to Implement Quality Culture for Extra-large Secondary Schools: A Qualitative Study

Abstract

This study was aimed to develop guidelines of quality culture implementation in extra-large sized secondary schools for school administrators. A total of 10 participants encompassing principals and teachers from extra-large sized secondary schools from northeastern region of Thailand participated in the structured interviews. A qualitative method exploratory research design was employed using interview guide as a research instrument. The researchers employed a purposive sampling technique to select the suitable participants according to the criteria that they have at least five years of experience and have involved in quality culture developmental programs. The researchers used face-to-face interviews to gather data and analyzed the interview data using thematic analysis. The main results revealed that the key factors of quality culture in descending order were found as quality leadership, continuous development, human resource management, teamwork to create quality and personnel values. After the researchers triangulated qualitative interview data and found they were aligned with the quantitative data results in the preliminary study. Therefore, the researchers suggested that the guidelines are consistent with the identified factors and indicators of quality culture and should be given necessary attention in developing quality culture. On top of that, results also indicated that a strategic and collaborative approach can develop a quality culture, namely leadership training, collaborative platforms, quality assurance systems, data-driven decision-making, recognition and rewards, and community engagement.