Development of Agroindustrial Companies: The Stakeholder Approach

Abstract

This work considers the problems of the development of agroindustrial companies. The necessity of the development of agroindustrial companies based on the stakeholder approach is demonstrated, which allows taking into account the interests of various groups of stakeholders and coordinating their interests among themselves to achieve common goals. The elements of the stakeholder approach for the strategic development of a company of the agroindustrial complex are considered. Based on an analysis of the level of interest and the power of stakeholders that influence the company, the main priorities of key players are identified. Directions for the strategic development of the company to deepen integration and expand diversification, taking into account the interests of shareholders and consumers, are proposed. A comprehensive assessment of the investment potential of agroindustrial companies is carried out, allowing them to assess their ability to simultaneously implement several investment projects in order to improve the activity efficiency and the competitiveness of their output.