Abstract

In order to increase economic growth, welfare of farmers, eradicate poverty, overcome unemployment, preserve nature, environment and resources, and promote culture. So, the potential of an area needs to be developed. The aim of the research is to develop an agribusiness-based tourism village development plan. The determination of respondents was deliberately based on the highest position in the organization. The number of respondents was 72 respondents who came from technical regional government organizations, village heads, sub-district heads, village youth organizations and academics. The analytical method for determining a tourism village and planning the development of an agribusiness-based tourism village uses the borda method analysis tool and the process hierarchy analysis method. The results show the direction of priority development for each designation of agribusiness-based tourism villages based on accessibility, amenities, actions, accommodation and activities with the support of agribusiness potential, social aspects, and village institutions.

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