Abstract

This essay analyses and discusses the prospects of Apple Inc. in four main areas: organizational structure, managerial responsibility and agency conflicts, portfolio theory and the CAPM model, and valuation using net present value. Finally, through these four aspects of analysis, it can be concluded that Apple Inc. has good growth prospects, so it can be considered to invest in the company. However, it is also important to note that the technology industry is extremely competitive, so it is important to keep an eye on Apple’s ability to keep innovating and optimizing.

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