Abstract
The present paper examines the main components and development stages of digital transformation of a company and analyses the factors impeding it. One of such factors is the inflexibility of internal culture, particularly insufficient digital culture of a company. The paper gives data obtained through the empirical study on the initial stage of digital transformation. The survey of people working in a Moscow higher education institute was carried out about their opinion on the level of current digitalization of their university. As part of the survey 150 people were polled. The results show that top managers of the university are exceedingly optimistic and overrate the level of digital maturity of their organization. The university is now on the second stage of development
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