Determinants of Farmers' Participation in Horticulture-based Extension Programs in Iran: Application of the Theory of Planned Behavior

Morteza Akbari,Farahnaz Rostami,Abdolmotaleb Rezaei

doi:10.5455/ijamd.159883

Abstract

This paper aims to discover the determinants of farmers’ participation in horticulture-based Education programs in the Western Azerbaijan province, Iran. Using the Theory of Planned Behavior (TPB), the study also tries to make a comparison between participants and non-participants, who have achieved in this program. A sample of 231 farmers (137 participants and 94 non-participants) was selected based on a stratified random sampling method. Data gathering instrument was a questionnaire that its validity was approved by a group of experts and its reliability was confirmed by calculating Cronbach's alpha (α=0.71). The results showed that, there were significant differences between participants and non-participants in agricultural education programs in terms of all the TPB contexts. Additionally, the results of the regression analysis showed that attitude to how thinking and decision and subjective norms were the best determinants of farmers’ participation.

Highlights

Study tries to answer the following key question: To improve participation in agricultural edu- which components determine participation of cation and extension programs, a better under- farmers in agricultural education programs?
That is why extension agents are interested in understanding Theory of Planned Behavior (TPB)
For testing is there a difference between participants and non-participants to all of the TPB variables below characteristics, an independent sample t-test was conducted by artificially make a sum up of the items

Summary

Introduction

Study tries to answer the following key question: To improve participation in agricultural edu- which components determine participation of cation and extension programs, a better under- farmers in agricultural education programs?. MATERIALS AND METHODES The main purpose of this study was to application of the TPB in order to understand a specific behavioral intention (participation in agricultural education programs) of gardener the Western Azerbaijan province.

Objectives

Results

Conclusion