Abstract
This study aims to analyze the effect of promotion, service quality, income and religiosity on muzakki's decision to pay zakat infaq sodaqoh (ZIS) during the Covid-19 pandemic at the Atas Awan Yogyakarta Social Institution. The independent variables in this study are promotion, service quality, income and religiosity. While the dependent variable is the muzakki's decision to pay ZIS. The data source for this research is primary data derived from the sample, namely muzakki at the Atas Awan Yogyakarta Social Institution with 100 respondents. The partial test results show that the promotion, service quality, income and religiosity variables significantly influence the muzzaki's decision to pay ZIS during the Covid-19 pandemic at the Atas Awan Yogyakarta Social Institution. Meanwhile, simultaneous testing also shows that all research variables have a significant effect on muzzaki's decision to pay ZIS to the during the Covid-19 pandemic at the Atas Awan Yogyakarta Social Institution.
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