Abstract

The interaction design of digital news aggregators available in the market has never undergone any major changes in subsequent years. This paper aims to create a novel design for news aggregators that optimizes for user engagement by applying gamification elements and features found in social media applications. It will follow the Gamification Design Method formulated through the synthesis of 41 different literatures and 25 different gamification experts. The final product is a prototype evaluated using the Single Ease Question (SEQ) form, System Usability Score (SUS) form, and User Engagement Scale – Short Form (UES-SF). After three design iterations, the product showed the following results: a 97% completion rate, an SEQ score of 5.6 out of 7, and a user engagement scale score of 4.03 out of 5. Game elements used were progress bars, conformity anchors, and badges.

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