Abstract

Combating with immense competition now a day‟s banks are focusing upon customer satisfaction rather than merely rendering their services in the Indian banking industry. Due to the tough competition in banking sector, paradigm changes are seen in this sector. Various innovations are witnessed in this field, because banking sector is adopting innovative ways to improve their services & to win the faith of their customers. Today, banking sector is bombarded with a large number of innovative facilities, which comprises of: Centralized banking system, Internet banking, Mobile banking, SMS Alert, Smart card, RTGS, E-banking, ATM and various other such wonderful facilities, which make the work faster & easier. This paper presents decision support in banking sector which link up the strengths of both OLAP and Data Mining. The main objective of this paper is to develop enhanced model for banking sector for improving the efficiency and to check the emergence & creation of innovative ways in this field.

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