Design and Implementation of Hotel Network Management Information System in the Era of Big Data

Abstract

The huge growth of social media and consumer generated content on the Internet has inspired the development of so-called big data analysis to understand and solve real-life problems. However, although a few studies have used new data sources to solve the important research problems in the hotel industry, there is no systematic application of big data analysis technology in these studies. The purpose of this study is to explore and demonstrate the utility of big data analysis to better understand important hotel industry issues. The software is used to analyze the big data generated in the hotel reservation module, customer check module and customer bill module in the hotel management system. This paper discusses the dimensions of hotel service quality, evaluates its relative importance, and evaluates the service quality of Furtherance hotel from the perspective of guests. Through the analysis of academic research and hotel operators’ current practice, this paper sorts out and clarifies the problems related to online reviews. Taking advantage of the advantages of user reviews, this paper aims to provide new insights into the determinants of hotel customer satisfaction by distinguishing customers from different linguistic groups. The results show that the return on net assets is 34%, the return on total assets is 26%, the profit margin on sales is 16%, and the asset liability ratio is 21%.