Abstract
Coronary heart disease has become the major health issue that causes sudden heart attacks. In Indonesia, the number of death due to heart attack has been increased significantly. The purpose of this study is to design a new service development for Automated External Defibrillator Services in the public. The method used is conjoint analysis, cluster analysis, quality function deployment, process flow diagram and quality control plan. The results provided include user preferences regarding AED services, AED user segmentation, designing technical responses, designing operational procedures and designing quality control plans. In aggregate, users choose the website as a platform to guide the direction to the AED location and AED socialization, AED placement in or near the medical room and emergency telephone is equipment that must be placed with AED.
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