Abstract
This article proposes a comparison of impolite manifestations in the Brazilian presidential debates of 1989 and 2014. By examining the material, we sought to analyze communicative strategies derived from the use of impolite acts in two electoral debates held in different temporal situations, in order to identify possible changes related to impoliteness. In order to do so, we followed the assumption that this phenomenon is a social activity, according to Bravo (1999, 2003), Blas Arroyo (2001, 2010) and Silva (2013), using a documental analysis, in which excerpts from television videos of the debates constitute the corpus. Finally, it must be taken into account that a political debate is a conflicting interaction, in which the goal is usually to denigrate the face of opponents while enhancing the ones who use these strategies.
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