Abstract

This study assesses empirically the relationship between business strategy and wages within the context of a significant environmental change—deregulation of the airline industry. Regression results provide limited support for the hypotheses that firms' business strategies would lead to systematic differences in average earnings levels of airline carriers, depending on whether or not the industry was regulated, and that these strategies would operate over and above firms' ability to pay higher wages. It appears that business strategies may be linked to their human resource outcomes even in a heavily unionized environment.

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