Abstract
In today's world of rapid increasing of technology, Data privacy and Ethics has become a major concern. The complexity of data and ethics poses incredible issues by collecting user personal information in digital world. the Digital service company usually bear responsibility of protecting users' personal data from unauthorized access however issue arise when service provider and platforms do not protect user collective data, and this led to data misuse and exposing sensible data of the person. To handling once data responsibly and ethically is important for safeguarding people's rights and preserving public trust. This study examines the ethical challenges in emerging technologies, including data privacy and ethics. The paper aims to provide awareness of data privacy and ethics in technology.
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