Abstract

Chinese tourism companies are facing problems such as over-exploitation of tourism resources, severe homogeneity of tourism service products, and gradual decline in corporate competitiveness. The article aims to provide the theoretical basis and experience for Chinese tourism to go abroad and develop international operations. This article uses a combination of qualitative and quantitative analysis methods. This article analyzes Singapore's tourism investment environment in many aspects, based on the existing theories of tourism transnational management, starting from relevant research results outside China. The results demonstrate that the tourism industry in Singapore is the highest among Asian countries.

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