Abstract

In an age of rapid technological changes, new ways of cultural production–consumption and dissemination–access to cultural content are creating great opportunities for promoting cultural heritage at home and abroad as a prerequisite for sustainable development. The aims of this paper are to scrutinize the main opportunities of the process of cultural content digitisation with a focus on Romania and to highlight the main fields in which the country is still lagging behind. The article discusses technical internet-related endowment and use of internet by households in urban and rural areas, the existing digital cultural content, the importance of open access, e-accessibility, digital archives, e-museums, e-libraries, etc., as well as the main national and European strategies and agendas that Romania has based its cultural digitisation and heritage preservation priorities on. The paper is an empirical inquiry into the progress achieved, the positioning among the other European countries and the perspectives of cultural digitisation for Romania. Such matters are important determinants of smart, sustainable and inclusive growth, as long as access to public services and cultural content is a major objective of Europe 2020 Strategy.

Highlights

  • The ongoing technological revolution is phenomenally and rapidly improving all areas of activities, generating major changes and increased efficiency in all aspects of social, economic, and cultural life

  • Europeana—the digital platform for cultural heritage—provides access to the European culture, including pieces of art that are being made available under open licences

  • The present research can be extended in the direction of a qualitative analysis of the cultural digitisation process, which is in line with the current concerns of Europeana

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Summary

Introduction

The ongoing technological revolution is phenomenally and rapidly improving all areas of activities, generating major changes and increased efficiency in all aspects of social, economic, and cultural life. UCLG has recommended the integration of culture into development policies of cities and local and regional governments, the development of a solid cultural policy, the inclusion of culture in public policies, and the inclusion of culture as the fourth pillar of sustainable development in international policy making [2]. These are the main reasons why culture has to be integrated into sustainable development policies and practices [3]

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