Abstract

We present a way of preparing users for a foreign cultural experience in Virtual Reality storytelling environment by means of a preliminary experience that subconsciously primes them for culturally unfamiliar content. This preparation takes the form of a culturally familiar introductory Virtual Environment. We evaluate the effectiveness of the procedure in two empirical studies, first an exploratory study with school children (n=22) and then a revised investigation with university students (n=58). We show that the invention is effective only with users who have a specific set of cultural determinants that can be tested beforehand. Thus our study verifies two related aspects of cultural translation: (1) it is indeed possible to facilitate unconscious cultural translation and (2) it depends on the cultural predispositions of the users before the experience.

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