Abstract
The article presents a philosophical and sociological analysis of processes of cultural globalization, development of consumer society and fashion industry in Russia. Authors analyze the social foundations of cultural globalization. The article examines the influence of cultural globalization on the process of distribution of symbols of new mass culture. The article analyzes the peculiarities of the development of the fashion and entertainment industry in the modern Russian society. The article also examines the specific impact of the processes of marketization and the displacement of national cultures in the system of modern societies.
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