Abstract
This paper explores the relationship of cultural distance with cultural friction. We introduce cultural turbulence (the direction and ease of flow of cultural ideas, values, and actions across cultural distance) as a construct that impacts potential cultural friction (PCF). We highlight the importance of within-culture heterogeneity, an often ignored but meaningful characteristic of culture that is accounted for in the cultural turbulence construct. We build propositions regarding cultural turbulence and its relation to cultural friction and we provide illustrations of these constructs by applying them to cross-border knowledge transfer phenomena. To illustrate the cultural turbulence construct and its influence on PCF in more detail, we draw on data from the Cultural Perspectives Questionnaire database (Maznevski et al., 2002), and we provide measures of directional turbulence of origin countries to destination countries for 12 countries that are often included in international management research. Lastly, we explore how these measures contribute to the knowledge transfer discussion and we discuss implications for further research and for practice.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.