Abstract
This research provides an overview of the transportation system at Alabama A&M University (AAMU) and discusses the Bulldog Transit System (BTS), which operates on campus to facilitate student and staff mobility. The study is being conducted to assess the perspective of AAMU students regarding the performance of the BTS on campus and how it affects their transportation experience. The research questions aim to understand the main transport mode of students, how students perceive the efficiency and effectiveness of the BTS operations, what service(s) students need the BTS to improve in its operation, and the relationship between students' BTS efficiency rating and drivers' behaviors/conducts. The study reviewed literature on the importance of public transport, factors that positively influence mode of choice, and the decrease in public transport ridership and a significant shift to private transport and other transport modes. The researcher employed quantitative research methods to collect and analyze data. Simple random sampling was used to distribute questionnaires to undergraduate and graduate students of a university.
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