Critical Visual Analysis

Abstract

The paper explained the use of critical visual analysis for understanding and contextualizing the images as well as applied the theories of visual consumption and social semiotics to analyze certain visual materials. Furthermore, this study examined the visual representations of refugees and immigrants who faced atrocities at the time of the partition of the Subcontinent along with the Mongol leader who was responsible for the largest empire in history. The research aimed at answering the question related to the significance of visual communication and critical visual analysis for comprehending those visuals. The paper used qualitative methods of research to answer the research question. Critical visual analysis helps not only in describing the physical features of the images but also in interpreting the notion and meaning behind the visuals. In todays technologically advanced world, visuals have gained prominence in the aspects of advertisement and meaning explanation. Therefore, critical visual analysis is paramount in this era.