Abstract
This study aims to assess the role and strategy of civic journalism in shaping the character of the nation. It is motivated by moral degradation experienced by the Indonesian. For example, the increasing number of corruption, as well as leaks about the UN. On the other side of the religious deviant behavior and Pancasila considered normal by society. Therefore, character education should be designed not only designed in the world of education, but rather the role and strategies of civic journalism to shape it. This study used a qualitative approach with the technique of discourse analysis study of literature which then records a symbol or message systematically, then given interpretation. Data collection techniques in this research is the study of documents or records. The results of this study are the contents of civic journalism It can be used to participate in building a multicultural society. The strategy used civic journalism in building the nation's character is a way to optimize campaigns and management of the news media (news management).
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