Abstract
ABSTRACT The aim of this research is to investigate crisis management practices in the hotel industry, in light of the new challenges that have emerged during COVID-19 pandemic. For this reason, an empirical research was conducted in leading hotels in Greece. The analysis generated five categories of crisis management practices that can be used by the industry for its recovery. Government practices and marketing practices are considered more important than operations practices, cost reduction practices and pricing practices; it has likewise been decided to be used more. We also found that there are differences in the importance and the extent of use of crisis management practices that have been decided by hoteliers, based on the characteristics of their hotels.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
