Creative Self-Beliefs and Their Implications for Creativity and Innovation

Abstract

We posit that self-beliefs have important implications for creativity and innovation. Specifically, we provide conceptual definitions for creative self-efficacy, creative identity, creative mindsets, and creative metacognition and explain why these self-beliefs play an important role in the creativity and innovation process. In addition, we discuss the empirical literature supporting our argument that self-beliefs are relevant for researchers and practitioners wanting to: (1) understand the creativity and innovation process in general and (2) facilitate the generation and implementation of novel and useful business ideas. Lastly, we suggest some applied implications of self-beliefs for managers and researchers wishing to conduct intervention studies.