Abstract
Intuition process is a very essential in the product creative design stage. A new creative design approach is put forward based on product gene and intuition models. The product gene model and its sequential gene manipulation are established. The intuition process reflects that the thinking of human brain produces qualitative change. An approach of intuition simulation is used by Hebb learning law, Hopfield neural networks and crossover and mutation. The calculating models and the calculating formulas for the creative design are put forward. Finally, this essay offers us the applied examples for creative design of solar energy portable lamp. The better results are obtained in the creative design.
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