Creating a Monster

Abstract

The United States Democratic primary campaign of 2007–8 witnessed widespread misogynistic and anti-feminist portrayals of Senator Hillary Clinton across all types of media. In particular, Clinton was regularly depicted as monstrous and/or cyborgian, collapsing the boundaries between male and female, human and animal, and organism and machine. Such portrayals indicate a gender crisis in contemporary American culture which intensifies when women attempt to enter positions of power in the public arena. Research has shown that television, radio and print media coverage of American political candidates has consistently relied on gender stereotypes that undermine the campaigns of women politicians. However, portrayals of female candidates in online media remain largely unexplored. This paper discusses the implications of online media for women's political campaigns and for the democratic process itself. Through an analysis of digital imagery, I argue that simulations of Clinton circulating on the Internet during the primaries sought to produce a political reality in which Clinton's bid for the White House could be rendered improper and unnatural. In so doing, I suggest the continuing potential of online media to produce detrimental representations of female politicians.