Abstract
ABSTRACT This paper seeks to conceptually explore the use of social media platforms such as Twitter as a microblog to share Covid-19 prescribed knowledge through developing a conceptual framework of university ecosystem knowledge regime. The framework outlines three ecosystem artefacts; teaching, assessment, and student experience and what knowledge-sharing strategies that may help representing these artefacts to the wider community of the ecosystem. The paper provides valuable practical insight to UK Universities’ practitioners, students, and concerned stakeholders on the use of Twitter microblogs to share or retrieve knowledge required to cope with the current Covid-19 transition. The paper sheds light on the unique characteristics of knowledge sharing by UK Universities through Twitter in relation to the current Covid-19 pandemic. The paper also highlights the unconventional use of Twitter by UK Universities to share Covid-19 prescribed knowledge with its stakeholders.
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