Abstract
In the post-pandemic era. tourism industry in Hubei Province has entered a critical period of transformation in the face of post-pandemic development. Based on the matrix model of SWOT-PEST analysis method, in this paper, the strengths, weaknesses, opportunities and threats of tourism development in Hubei Province were analyzed, and reference basis and feasible suggestions were provided for the development of tourism industry in Hubei Province in the post-paiidemic era from the political, economic, social and technical aspects.
Highlights
From December 2019 to April 2020, the pandemic of COVID-19 broke out in Wuhan, Hubei Province
At 10 o’clock on January 23, 2020, Wuhan officially closed all its ways out of the city, and the response to public health event was launched across the country, and scenic spots across the country were suspended due to the pandemic
The shutdown was an unprecedented blow to the tourism industry, while the resume marked the beginning of the “post-pandemic era”
Summary
From December 2019 to April 2020, the pandemic of COVID-19 broke out in Wuhan, Hubei Province. How to develop the tourism industry in Hubei Province after the pandemic? How to develop the tourism in Hubei Province in the post-pandemic era?
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