Abstract
Pakistan is a country that is experiencing violence in different shapes and forms such as ethnic conflicts in Balochistan and Karachi. The inactions of stakeholders have led to the creation of many religious and ethnic groups, hence increasing violent extremism in the country. As a result, different plans such as National Action Plan (NAP) to control violence in the country has not been sustainable. One the main area of failure is the online glorification of extremism and fake news management. With the help of social media and strategic communication insurgents in Balochistan have been able to recruit supporters. This paper will present the case of Balochistan for countering violent extremism with the help of strategic communication by presenting a framework. This paper suggests how stakeholders can be manged for effective communication and what are the impactions of strategic communication for countering sub nationalist violence in Balochistan.
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