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Abstract
ABSTRACT Digital news media aim to seize the opportunity of the growing market of the Internet use in India. While the rise of digital start-ups or digital native news websites in the news industry is remarkable, it has not heralded significant changes in newsroom diversity. It has been established that media in India, as elsewhere, is largely dominated by male journalists and that the narratives are created by those from upper class and caste. This invites questions over the institution’s ideology toward having representations from religious minorities, dalits, adivasis, women, LGBT, disabled etc. that could result in producing pluralistic discourses. This study explored newsroom diversity and its manifestations in three Indian digital native newsrooms. Data were collected through participant observation and interviews from founders, editors and journalists in the three newsrooms. The study revealed that all three newsrooms are reasonably diverse on the basis of gender but less diverse in terms of religion and caste.
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