Abstract
We analyse the importance of emerging digital technologies for understandings of corporations and citizenship. We ask whether or not these (new) media technologies increase the importance of dissensual, paradoxcial and polyphonic approaches to corporate social responsibility; contribute to the need for altered and/or new metaphors of corporate-society relations; and promote the importance of more partial and networked organizational elements. More generally, we comment on how Social Issues in Management (SIM) and Organizational Communication and Information Systems (OCIS) scholars can better communicate concepts across disciplines, and explore 'the power of words' with regard to their conceptual/theoretical and practical/empirical importance.
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