Abstract

City-forming and system-forming organizations play an important role in the socio-economic development of the region, local and regional budgets are formed due to their tax revenues, they provide jobs to residents of the region, form the social environment and significantly affect the quality of life of the population. One of the basic elements of such organizations is the corporate social responsibility system, the effective functioning of which ensures not only sustainable business development, but also improvement of the social environment of the territory and improvement of the quality of life of its residents. This article discusses the experience of implementing the main directions of the corporate social responsibility system in PJSC "NEFAZ" (part of the group of PJSC "KAMAZ"). Particular attention is paid to the priority areas of the personnel policy of PJSC NEFAZ (staff motivation, staff development, social policy, labor protection) and its impact on the strategic development of the organization in question as a resident of the territory of advanced socio-economic development, a single-industry municipality (single-industry town) "Neftekamsk".

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