Corporate Social Responsibility from Employees’ Perceptive: A Study of IT/ITeS Industry of Bangalore City

Abstract

The CSR practices are not only obligations to the society in terms of social and environmental aspects but also to the employees of organization. This is qualitative type of study and aims to examine employee perception on CSR initiatives taken by select IT/ITeS companies of Bangalore city. The survey is conducted for ten companies by considering factors as; CSR policy, internal CSR communication, CSR awareness, CSR incentives, financial benefits and CSR measures by email and in person (n=401). The pre-data analysis tests, descriptive statistics, Pearson correlation, factor analysis and simple regression analysis are conducted by using IBMSPSS.22 to evaluate relationship between CSR and the other factors. The results indicate that CSR policy and the rest of the factors are positively associated with each other. Further research can be conducted by extended population size (N) and geographical area.