Abstract

The aim of the article is to present activities undertaken by selected clothing companies with respect to corporate social responsibility. The authors provide the definition of corporate social responsibility, the main areas of a CSR strategy and its potential benefits using examples of good practices undertaken by large clothing companies that operate globally: H&M, CCC S.A., Adidas, LPP S.A. CSR policies pursued by these brands are an expression of their concern for the environment, society and the future of our planet. CSR activities undertaken by these companies contribute to their positive image, which can translate into higher sales and a competitive advantage.

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