Abstract
ABSTRACTThe use of new information and communication technologies has been reshaping the export paradigm for more than a decade and exponentially increasing the possibilities of the exporting companies in international markets. The Internet improves establishing contact with partners in other countries for trade, optimizes daily communication with them, and makes companies more efficient in finding information on the markets they are reaching. According to these implications, to what extent do new technologies have a positive impact on the success of companies abroad? Does the use of these technologies facilitate cooperation between exporters and trading partners in the export destination country? The purpose of this research is to examine the influence of Internet technology upon export success when companies use this technology to find relevant information on foreign markets, improve communication in the business process, and enhance contacts with customers and distributors in distant countries. This study reveals that cooperative relationships between export companies and their foreign customers/distributors have a mediating effect between ICT and export success. Moreover, a surprisingly low significance of using ICT to support sales activities and develop lasting business relationships on export success has been found.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
