Abstract
This study has two specific objectives: to analyse the association between the hotel features and the price charged; to analyse whether the performance evaluation tools used are associated with the price charged by the hotels. Data collection began with a survey directed at the financial managers of four and five star hotels located in Portugal to collect information on the performance evaluation tools used and on some hotel features. We obtained 241 completed questionnaires and to meet the objectives proposed, we also collected the price charged by the responding hotels, using the online platform Booking.com. The results obtained help us to fill a knowledge gap identified in the literature review regarding the influence of the hotel's operating conditions on the price charged, since it leads to the conclusion that hotel features and the performance evaluation tools used influence the price charged.
Highlights
The general objective of this study is to contribute to the understanding of the factors that influence hotel prices
This study has two specific objectives: to analyse the association between the hotel features and the price charged; to analyse whether the performance evaluation tools used are associated with the price charged by the hotels
The following can be identified: to analyse the association between the hotel features and the price charged; to analyse whether the performance evaluation tools used are associated with the price charged by the hotels
Summary
The general objective of this study is to contribute to the understanding of the factors that influence hotel prices. The studies carried out on hotel prices focus mainly on the external factors that determine the price, the consequences of the price on the hotel customers' purchase intentions, and on the association between the price charged and certain hotel features, such as category, location, and the quality of the facilities (Chen and Rothschild, 2010; Espinet et al, 2012; Tse and Poon, 2012; Limberger et al, 2014; Borges et al, 2015; Guillet and Mohammed, 2015; Wang et al, 2015; Haddad et al, 2015) It is found a lack of knowledge about the influence of the hotel's internal operating conditions on the determination of the price charged, which justifies conducting further research on the association between other hotel features not yet studied, the performance evaluation tools used, and the price charged. There was no evidence of bias caused by the non-responding hotels, a conclusion arrived at through the analysis of two factors: geographical dispersion, and the size of the responding hotels
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