Abstract
Rhetorical studies of popular music have privileged formalist analysis of musical score and lyrics, suggesting a need for greater inclusion of contextual factors. By explicitly attending to the rhetorical context, critics are more likely to warrant critical judgments within social and cultural discourses, reconceptualize musical texts in intertextual terms, and actively reflect on critical performance. Such a strategy is illustrated through the critical study of the Pixies’ “Rock Music,”; a song whose meaning as an anti‐anthem can be found at a nexus of rhetorical contexts, including punk taste culture, surrealist art, musical argument, post‐punk alternative rock, and anthem rock.
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