Abstract

Over the 50 years since Donald Campbell advanced his Darwinian theory of creative thought, now better known as the blind variation, selective retention (BVSR) theory of creativity, a considerable literature has evolved, involving both support and opposition to the theory. The most prolific support of BVSR theory is due to Dean Keith Simonton. In response to a detailed exposition by Simonton of BVSR theory, a set of cognitive-historical case studies to refute it was presented by Dasgupta; this, in turn, had elicited a response from Simonton. Very recently, Simonton presented an updated version of the theory, which will be called here Simonton's BVSR theory. This article offers two detailed cognitive-historical case studies of actual episodes of technological creativity to challenge and contest BVSR theory as a general theory of creativity.

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