Abstract

During the 1920s and early 1930s, the communist publications Der Weg der Frau (Women’s Way) and the Arbeiter Illustrierte Zeitung (Worker’s Illustrated Magazine) critiqued and modified the image of the commercialized Neue Frau (New Woman) in order to present a model of female modernity that adhered to the ideological commitments of the left. The magazines outlined problematic representations of the Neue Frau as a white-collar worker in film and popular novels and provided visual and textual evidence demonstrating the reality of paid labor for women. In order to emphasize the ‘fantasy’ of the white-collar worker, magazines reprinted images from films, reminding their readers that this image was fictional. As an alternative to the white-collar worker, publications presented the ideal Soviet woman as a model for a modern woman, connected to the emancipatory potential of revolution.

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