Abstract
Content Analysis of Job Advertisements for Identifying Employability Skills
Highlights
The labour market is extensive and exposed to constant changes due to globalization, development of technology and science, changes in the demographic structure and environment
This article aims to analyse 16 000 online job advertisements using content analysis to identify current skills required by various professions in order to allow the comparison across countries through time to identify if trends vary in different national markets
Useful insights were given about the skills that employers require, based on online job advertisements from the USA, UK, Ireland, and Hong Kong
Summary
The labour market is extensive and exposed to constant changes due to globalization, development of technology and science, changes in the demographic structure and environment. It is important to know labour market, its trends, employers’ requirements, for an individual to easier and better prepare for the desired job. The research which uses job advertisements as data are growing in popularity in the new era. This type of research provides useful insight into the labour market and gives an opportunity to understand working conditions, salaries, and occupational changes. A major motivation for these kinds of studies is to examine the changing nature of skills that are required in the workplace. A development like this could enable more collaboration between researchers and recruiting organisations resulting in major benefits for both recruiters and individuals seeking for the job [1]
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